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Project Authority

Services

Our services follow the progress of development from site acquisition through occupancy. Some services are in demand on their own, however, the most value is having us from start to finish.

  1. Development Feasibility Study
  2. Project DNA
  3. Sales & Marketing Strategy
  4. Creative Services
  5. Active Marketing

1.

Development Feasibility Study

Our analysis and insights into the future value of a property to determine the potential for redevelopment and overall feasibility of investment. This analysis looks at current market conditions, zoning and land use, city planning considerations, population migration and demographic information as well as current competitors.

2.

Project DNA

Gain insight and create a roadmap for your project that aligns all consultants from day one. Our Project DNA is a strategic assessment of the project which guides all design elements to ensure your project is positioned correctly, profitable and has the correct product-market fit.

3.

Sales & Marketing Strategy

Creating your go-to-market plan along with projected market conditions and the outcome of sales and marketing activity. Multiple scenarios are considered, creating logical and likely performance metrics. This phase also includes presentation centre design, staffing recommendations and sales team criteria.

4.

Creative Services

Building your project’s brand and all marketing material. We also coordinate all vendors to ensure accurate renderings, photography, video, and production of marketing materials like your signage and brochures.

5.

Active Marketing

Activating the sales & marketing strategy through media buys, advertising management, lead acquisition, CRM integration, website design, lead nurture sequences, chat bot integration and email marketing.

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